obey…and buy


images via hypebeast
Coinciding with Shepard Fairey’s May Day Art Show opening at Deitch Projects tomorrow, OBEY Clothing will open a pop-up shop today at Reed Space, 151 Orchard Street in Manhattan. It will be open until Sunday, May 16th.
The pop-up shop serves as both a clothing store and a visual narration of Fairey’s work to-date. Capturing the esthetic of the OBEY brand, the shop is designed to evoke a sense of nostalgia. Hand-stenciled vintage military jackets housed in shadow boxes and wood frame silk screens line the walls of the store. There is a collection of custom spray paint cans and collages displaying plastered OBEY images from around the world.
The store features a selection of 30 hand-stenciled one-of-a-kind T-shirts, limited edition Pop-up Shop T-shirts, commemorative Shepard Fairey May Day T-shirts, and an array of men’s and women’s OBEY clothing.
OBEY May Day Pop-Up Shop
Dates/Times: April 30th through May 16th, 2010
Weekdays from 1 p.m. to 7 p.m. and weekends 12 p.m. to 7 p.m.
Location: 151 Orchard Street, NYC


